Brandon D. Meek.

Brandon D. Meek · Sales Operations & GTM Executive · Houston, TXI build growth engines from a blank sheet.

Sales operations, growth programs, and go-to-market operating models, now applied to AI-informed client development. I design the system, hire the team, and scale it across sales, marketing, and operations.

Today I lead Client Development at Gray Reed as Chief Marketing & Business Development Officer. Before that, 20+ years at PwC, McKesson Specialty Health, Stonebridge Consulting, and The Adecco Group, where I ran a $5B national sales program and grew the Greater Texas market to $1.4B.

Brandon D. Meek, sales operations and go-to-market executive, Houston, Texas
Brandon D. MeekHouston, TX
Blank sheetPlanOperating modelScale

What I build

The systems behind revenue growth.

Sales operations

Segmentation, account planning, pipeline governance, forecasting cadence, and the tools and data that make a sales team faster.

Salesforce · Power BI · Alteryx · Capital IQ · ZoomInfo

Growth programs

Priority account programs, market growth plans, and business development training that turn a portfolio of accounts into compounding revenue.

53% · 42% · 21% YoY

Go-to-market & client development

Positioning, targeting, campaigns, content, and AI visibility, run as one operating model with shared dashboards and ROI reporting.

Gray Reed · today

Alliance partner motions

Co-sell programs, account registration, and commercial agreements when growth runs through a partner.

PwC × OpenAI

Now · Gray Reed

Modernizing how a Texas law firm goes to market.

Since August 2025, I've led the firm's Client Development engine: Marketing & Brand, Business Development, Events, and Marketing Technology/Data Operations. My mandate is to humanize the firm, modernize how it goes to market, and build repeatable systems that help attorneys win.

Build 01 · Content studio

An attorney-led content engine

I architected a user-generated content model built on expert-led video and podcasts, then stood up the production and distribution partner to scale it across practice groups.

+100%Content output
+75%Web traffic YoY
+37%Engagement

Build 02 · AI visibility

Answer Engine Optimization from zero

AI engines now shape how clients and referral sources pick a firm. I embedded AEO into our brand strategy and built an analytics layer that tracks the firm's visibility through 100+ managed prompts.

11%AI citation rate
30%Share of voice
#1In peer group

Build 03 · Operating model

Growth systems practice leaders share

Attorney business planning, client intelligence enablement, dashboards and KPIs, ROI reporting, and an awards and rankings strategy. I wove AI into prospecting and research so it lives in the operating model, not beside it.

Build 04 · Platform

Brand and platform modernization

I launched a brand strategy and web modernization initiative to unify messaging across the law firm and its Advisory practice, and I'm running the RFP to modernize the firm's CRM.

Case files

Programs I built from the ground up.

Each of these started without a playbook, a team, or a process. The common thread is the same: design the operating model, earn buy-in across a matrixed organization, and measure what moves.

PwC 2021 – 2024 Sales operations · Growth program

A $5B national sales program that kept compounding

I designed the operating model for PwC's Priority Accounts program: segmentation, annual account planning, market intelligence, and pipeline governance across 450 accounts in 30+ subsectors. I hired 80% of the team from outside the firm and grew it to 22 people across sales, operations, and enablement.

  • Generated $1B in revenue in year one.
  • Requalified 4,000 opportunities to restore pipeline health.
  • Beat firm growth benchmarks every year of the program.

YoY revenue growth

FY2253%
FY2342%
FY2421%

Scale: full track = 60%

PwC 2017 – 2021 Growth program

Greater Texas: from a merger of markets to the top of the firm

A restructuring folded two markets into Greater Texas, spanning Texas, Oklahoma, Louisiana, and part of Arkansas. I led a team of 15 client strategists, built one team identity out of several, and ran business development training for sales and client service staff.

  • Ranked #1 or #2 of nine U.S. markets from FY18 through FY21.
  • Developed the firm's highest-revenue account at $325M in FY21.
  • Led the market's sales function through the shift to virtual work.

Market revenue

$800MFY18
$1.4BFY21
PwC FY24 Sales operations

An account intelligence playbook that found the next flagship clients

We had about 500 managed accounts and 14,000+ opportunistic ones, with a small team. I led the build of a playbook that standardized how we research accounts, buyers, and competitors, so every partner conversation started sharper.

  • Promoted 22 net-new clients into the managed portfolio in one year.
  • Those accounts grew revenue 66% over the prior year.
  • Cut time-to-impact for sales and account staff by more than 20%.
Net-new clients22
Revenue growth66%
Faster ramp20%+
PwC 2024 – 2025 Partner GTM

Taking a new AI partnership to market

When PwC launched its relationship with OpenAI, I applied the same sales operations playbook to a partner motion: account registration, pipeline governance, a demand generation campaign, and the commercial agreement behind it.

  • Built the registration and pipeline cadence with PwC account teams and OpenAI's sellers.
  • Negotiated the resell and co-sell agreement with PwC's Office of General Counsel and OpenAI's legal team.
Pipeline, 90 days$30M
Registered accounts55+
Prospect pipeline150+
Across roles The work I'm proudest of

Developing the next leaders

My greatest accomplishment is the people. I've coached high-potential team members who were regularly tapped for leadership roles across the organization. It's bittersweet to watch a standout move on, but feeding the company's succession plan is the job.

  • At PwC, I hired 11 people and coached 6 direct reports into promotions over three years.
  • At Stonebridge, I built a certification and incentive program that drove a 500% increase in professional certifications.
Hires, PwC11
Promoted directs6
Certifications+500%

Track record

Two decades, one through-line.

Consulting delivery, then portfolio management, then sales operations and growth programs, now client development. Every stop involved building something that didn't exist yet.

  1. 2025 – Present
    Chief Marketing & Business Development Officer
    Gray Reed
    11% AI citation rate, #1 in peer group
  2. 2024 – 2025
    OpenAI Market Development & Alliance Leader
    PwC
    $30M pipeline in 90 days
  3. 2021 – 2024
    National Sales Operations & Client Strategy Director
    PwC
    53% · 42% · 21% YoY growth
  4. 2017 – 2021
    Greater Texas Client Strategy Director
    PwC
    $800M → $1.4B market revenue
  5. 2013 – 2017
    Enterprise Portfolio Management Director
    McKesson Specialty Health
    +38% IT delivery success; 30-person PMO, $25M portfolio
  6. 2010 – 2013
    Senior Director of Delivery
    Stonebridge Consulting
    +22% engagement margins; +31% CSAT
  7. 2000 – 2010
    Practice Management & Operations Leader
    The Adecco Group (formerly MPS Group)
    +72% practice growth

How I lead

"The most damaging phrase in the language is 'We've always done it this way.'"

Rear Admiral Grace Murray Hopper · The line I lead by

Why I do this work

I like helping organizations find the real business problem and solve it in a way that keeps paying off. I started in program management and business optimization, then moved into sales operations and demand generation. That path gave me a people-first, business-first way of leading.

What drives me

Helping people reach their full potential, and using data and technology to get measurable results. I love turning raw data into insight, then helping a team use that insight to do something new.

What I need to know about a teammate

What drives them, what they value, and how they solve problems alone and with others. And once they've made their case, that they'll stand behind the decision we land on.

Why AI sits inside the model

I've taken AI to market alongside a partner, and I use it every day in my own function. It earns its keep when it's built into how a team researches, targets, and measures, not bolted on afterward.

Influences
Jim CollinsPatrick LencioniSimon SinekAdam GrantEthan Mollick

References

What colleagues say.

"Brandon was the glue that held all of the functional groups together. Always detail-oriented and business-minded, he is able to bridge the gap between creative, technical, strategy, and delivery while always looking out for the best interest of the company. Brandon is the kind of manager who is not afraid to ask the tough questions and get to the root of an issue while also collaborating with the right people to come up with the best possible solution."

Ryan ClarkAward-Winning Sales and Business Development Executive

"Brandon has the ability to focus on so many details while never losing the ability to see the big picture. He understands business and brings a sense of stability and security to those he manages through his confidence and leadership... always maintained the reputation of being the one called in to clean up. Whether it was cleaning up a mess, building efficiency to increase margin or developing and implementing a new process, Brandon was the guy."

David SaxeCo-Founder, Ell Creative

"Some people are leaders by title, others are leaders by nature. Brandon definitely falls into the nature category. People like him and want to follow him. He knows what it takes to successfully run a business. Anyone looking for an 'A' player to add to their team need look no further."

Jenn CoxResults-driven executive; collaborator and connector

"Brandon has an unwavering commitment to excellence and strong work ethics. A true leader with the passion, knowledge, and creative thinking to deliver on point in any environment."

Roy SmithDigital Marketing Director, Strategist, and U.S. Navy Veteran

"There are a few rare people you meet in your career that you truly consider a mentor. Brandon is one of these people."

Amanda NapolitanoExecutive Director, The DONNA Foundation

Quick answers

Brandon D. Meek at a glance.

Who is Brandon D. Meek?

Brandon D. Meek is a sales operations, growth program, and go-to-market executive based in Houston, Texas. He is the Chief Marketing & Business Development Officer at Gray Reed, a Texas law firm, and spent eight years at PwC leading sales operations, client strategy, and market development.

What does Brandon Meek specialize in?

Sales operations and revenue operations, growth programs for priority accounts, go-to-market operating models, account intelligence, pipeline governance, AI-informed client development including Answer Engine Optimization (AEO), and alliance partner motions.

What results has Brandon Meek delivered?

At PwC he built a $5B national sales program that grew revenue 53%, 42%, and 21% in consecutive years, and helped grow the Greater Texas market from $800M to $1.4B. He generated $30M in pipeline in 90 days for PwC's relationship with OpenAI. At Gray Reed he led the firm to an 11% AI citation rate, the highest in its peer group.

What is Brandon Meek doing now?

Since August 2025 he has led Client Development at Gray Reed across Marketing & Brand, Business Development, Events, and Marketing Technology/Data Operations, including an attorney-led content studio, an AEO program, and brand and CRM modernization.

How can I contact Brandon D. Meek?

Connect on LinkedIn at linkedin.com/in/bdmeek or email bdmeek13@gmail.com. He is based in Houston, Texas.

Last updated

Off the clock

Kansas roots, Houston home.

I have Kansas roots and studied business and computer science at the University of Kansas. Now I live north of Houston. When I'm not working, I'm usually reading, testing whatever new technology just shipped, walking, or cooking.

ReadingEmerging techWalkingCooking

Education & credentials

  • B.S., Business Administration, minor in Computer ScienceUniversity of Kansas
  • Executive Certificate, Applied Generative AI (in progress)University of Michigan
  • Executive & Organizational Coaching CertificateICF
  • Certified ScrumMasterScrum Alliance
  • Responsible AI, Human-Centered Design, Business Analytics, Digital AcumenPwC
  • Board advisor, including Helius NetworkAdvisory

Contact

Let's talk about what you're building.

I'm always up for a conversation about sales operations, growth programs, and AI-augmented go-to-market strategy for professional services and client development.

Email
bdmeek13@gmail.com
Based in Houston, Texas